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IWD

IWD

80% of garment workers are WOMEN - Do you know who made your clothes?

The 4 designers behind KRUG are all women and very proud to be so. We empower women and fight the battle for equality and basic human rights for everyone, whether that being women, men, black or white, homosexual, transexual or heterosexual. All human beings are entitled to the same basic rights. 

March for women's rights - International women's Day

WHY IS INTERNATIONAL WOMEN'S DAY SO IMPORTANT?

On the 08th of March women all over the world celebrate the social, economic, cultural and political achievements of women. The day also marks a call to action for improving the inequality between men and women that are still there. The day stands for all of us as a reminder of never giving up the battle.   
 
"The story of women's struggle for equality belongs to no single feminist nor to any one organization but to the collective efforts of all who care about human rights," says world-renowned feminist, journalist and social and political activist Gloria Steinem. With these words, we can say that International Women's Day is about unity, celebration, reflection, advocacy and action – which of course will look different on a global level from country to country and locally. No matter where you come from one thing is for sure, International Women's Day has been taken place for well over a century - and continues to grow in strength.
 
International Women’s Day is important because the battle has not yet been won. In some countries, we see more equality than in others, which is also understandable since we grow in different pace, but there is still globally some way to go and we must stand together as a unit to someday reach our goal. The International Women’s Day is a reminder for us that we have to celebrate the accomplishments but also a day to reflect and take action on the remaining issues.  

International Women's Day - fighting the battle for equal rights for all human beings

WHEN WOMEN MARCHED FOR EQUALITY  

It all began many years ago in the well-known and popular city New York. Debate and unrest was occurring amongst women after years of feeling suppressed and the obvious inequality. So, in 1908, 15.000 women marched through the streets of New York City with a clear message and demands for the future. They wanted shorter hours, better pay and voting rights.
 
There have been different dates since 1908, where the International Women’s Day has been celebrated but then in 1913 the International Women’s Day was transferred to the 08th of March and this day has remained the global date for International Women’s Day ever since.

International women's Day - 80% of all garment workers are women

#BeBoldForChange

One might think that all the battles have been won and we have achieved total equality. Unfortunately, this is not quite the case. The fact is that women all around the world are still not paid equally to that of men, are still not present in equal numbers in business or politics, and on a global view women’s education, health and the violence against them is worse than that of men. However, we should not look at it as a half empty glass but as a half full glass. Women have paved the way since 1908 and achieved goals no one thought possible back when it all started. Today we have female astronauts, prime ministers, school girls are welcome into university, women can work and have a family at the same time and women do have real choices today.
 
We must beat the obstacles on our way to equality and believe that we can do it. We at KRUG believe very strongly in equal rights for both men and women and we also demand these rights. We are powerful women with families and a career. With the right balance and teamwork, we make it work with own business, cooking, bringing/picking up children etc. We also think that it gives your relationship so much more depth when you can exchange the daily findings and experiences with each other.

On the 08th of March women all over the world celebrate the social, economic, cultural and political achievements of women.

#WeLoveWomensRights

#WhoMadeYourClothes

Connect with us on social media #krugstore

 

XOXO

Anne Cathrine Lind Ceni

Online Marketing

Mother’s Day gift

Mother’s Day gift

Do you want to find the perfect Mother’s Day gift, but just haven’t found it yet? We hope that we can help you in the right direction and maybe you even find the perfect gift right here on our store.

Maybe you are the husband of the mother, your children are still too young to go buy a gift themselves, or maybe you are a sweet and caring child, who wants to give your mom the best Mother’s Day gift ever. Whatever your relationship is to this lucky woman, we will give you our guide to the perfect Mother’s Day gift.

But let's just start off by determine where this tradition come from? England was actually one of the first countries to take a day out of the calendar to celebrate mothers. In the eighteenth century, many people were working as household servants for the rich and didn’t see their families as much as they would want to. “Mothering Sunday” was therefore reserved for them to return home to be with their mothers. The tradition was however put on hold for a while when the Industrial Revolution changed the working and living patterns of the people but came back again – just like fashion trends – in the twentieth century and has stayed a tradition ever since.

Some follow the tradition of serving their mothers breakfast in bed, others give their mothers gifts, which they have made themselves or bought in a store. Don’t forget the red carnations, which are the official Mother’s Day flower.

The red carnations would probably not be a surprise but they are a safe choice and all mother's would appreciate them. If you want to do something exceptional and no at all expected you could go for a statement jewellery. Little Wonder has something for every style and personality. We know our mother's and what they would go for in a jewellery and we are ready to share this knowledge with you. 

The Norma necklace is the no. 1 favourite among our mother's. Maybe it would be something for your mother as well?

The geometrical Norma necklace was inspired by constellation Norma and the hidden lines between the stars. The meaning of its name is ”normal”, which refers to a right angle representing either a level, a set square, a rule, or a carpenter’s square. It's the perfect Mother's Day gift because it's a piece full of stories hidden in the lines just as your relationship probably has a ton of stories, of which some are stories to tell and others will stay hidden in the lines.

Gold edition rutilated quartz: made of hand-cut, hand polished and galvanized brass and rutilated quartz.

A handcuff bracelet is also a great gift for mother's Day. It can be combined with a lot of different styles and it can even be mixed and matched with all of the other Little Wonder bracelets.

The no. 1 edition of the handcuff pattern bracelet is made of African batik cotton with galvanized metal components and leather tassel.

The no. 1 edition of the handcuff pattern bracelet is made of African batik cotton with galvanized metal components and leather tassel.

 

The no. 12 edition of the handcuff bracelet is made of cognac brown leather with galvanized metal components and aventurine.

Handcuff bracelet no. 12 by Little Wonder

Connect with us on social media #krugstore

 

XOXO

Anne Cathrine Lind Ceni

Online Marketing

 

Jewellery is a girl's best friend

Jewellery is a girl's best friend

Have you ever spent hours wondering what to buy for your girlfriend, sister, friend or any other woman in your life? I think we all have but the truth is that jewellery always wins. Although it can be difficult knowing the specific taste to aim for, jewellery just leaves the gift-taker with an appreciation of the loving thought that you put into this gift. It goes straight to the heart and is one of those gifts you will always get right.

 

The perfect statement gift for the edgy girl

If you are in search of a gift for a confident woman who is not afraid to flirt with different styles but normally opt for basic combinations with striking details then you should go for a statement piece of jewellery. You should go for something unique and preferably something that has a story to tell.

Little Wonder jewellery is all made of natural materials such as linen, cotton, leather, industrial metals, semiprecious stones and other seemingly incompatible additions. This eclectic mixture of different materials and patterns is what characterises Little Wonder jewellery and this is what makes it the perfect statement gift for the edgy girl. Every piece of Little Wonder jewellery is handmade with love and great precision. The main philosophy behind the brand is a powerful impression and quality.

You can always find the newest collection from Little Wonder right here on our webshop. We deliver worldwide.

Little Wonder jewellery

 

Little Wonder jewellery

 

The perfect gift for the modern, cool girl 

If you are more looking to find the perfect gift for the modern and cool girl you may want to find something a little less edgy but still something that makes a statement. If you are not 100% sure about her style this is also the more safe way to go. These statement pieces can be worn in combination with a lot of different styles and fits well into a daily outfit.  

You can find all Little Wonder pieces under Collections

Little Wonder Jewellery

 

Little Wonder Jewellery

Connect with us on social media #krugstore

 

XOXO

Anne Cathrine Lind Ceni

Online Marketing